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  • Christele Simeoni

Sails for the Lacoste 2024 show

Lacoste Fall / Winter 24 


Last week the brand Lacoste made its show on the legendary grounds of Roland Garros for the launch of its fall/ winter 2024 collection.


Imagined by the agency La Mode en Images, our teams have designed 2 canvases of 400 m2, in the colors of the clay to cover the ground and then reveal it with a setting in motion developed by the agency.


A unique moment for this iconic brand!


*Credit video teaser: Fashion in Pictures X Lacoste





Gilles, our visual artist took care of the painting , a meticulous work that requires patience and expertise 💪








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